If you’re an organization or company focused on children and are looking to enhance your products and services for families, you’re in the right place.

I’m Jill Castle, mom of four and a pediatric dietitian with a knack for helping businesses, organizations and companies reach families with their products, services and messages.

I help companies make better food for, and programs that help, kids.

I have years of experience with infants, toddlers, children and teens, and of course, parents.

It’s important to me that I work with food companies who want to improve nutrition for kids and make a difference in their lives.

A real difference.

Nutrition Consultant with a Special Focus on Children and Families

I’ve worked with many start-ups and companies that target the kid food space. Here’s what I bring to the table:

• An up-to-date knowledge on current research and trends in childhood nutrition.
• A unique understanding of parents, including their pressures, demands and desires.
• Insight on kids and their parents, and the eating and feeding that goes on between them.
• Experience working with start-ups and established companies.

Companies engage me as a consultant in myriad ways. Often, we start out on a project together to enhance a product or program and engage parents, which progresses into an advisory role, a spokesperson role, or both.

I’m hired for my insight, experience and expertise in childhood nutrition.

As your nutrition expert, I can help you achieve your goals, whether that be helping you develop or revamp your product line to doing short-term projects, such as informational videos or market research with parents.

Here’s How I Can Help

• Design of kid’s programming, such as educational videos and experiences for parents and children.
• Create branded, original content for your blog or newsletter.
• Assess food products and compare and align them with a desirable nutritional content for kids.
• Support companies as they define their nutrition messaging for their target audience, often parents.
• Re-vamp products to improve overall nutritional content.
• Feedback on key decisions around company direction.
• Advocate and be a resource for the media.
• Facilitate and support virtual and in-person gatherings, such as hosting a panel, think tank, roundtable, or event.
• Develop branded print resources such as educational pamphlets and one-sheets.
• Create copy and deliver educational and product-related videos.
• Conduct parent focus groups and provide parent insight for marketing and advertising decisions.
• Provide related research updates.
• Assess product competition, specifically related to nutritional content.
• Apply my pediatric nutrition expertise to unassociated products, programs, and audiences.

Here Are Things I Don’t Provide

• Social media takeovers
• Marketing messages
• Influencer campaigns
• Social media posts, stories, Lives, etc
• Sponsored posts on my business website or The Nourished Child®

Selected Current & Past Work as a Nutrition Consultant and Advisor

• Brainiac Kids
• Once Upon a Farm
• Needed
• Sunnie
• Southwest Dairy Farmers
• ByHeart
• Mott’s Teachable Tastes
• National Cattlemen’s Beef Association
• New England Dairy and Food Council
• Oatly
• Orgain

If you’re ready to bring a childhood nutrition expert onto your team to enhance your products or services, feel free to Contact me.

Official Bio